Cleveland's
Financial Lessons
Aired October 2, 2003
Businesses
plans for a new convention center floundered this year. Backers of the
project failed to convince civic leaders and the public it was the right
time and right plan for the region. The price tag had many thinking
back to the area’s last big project, Cleveland Browns Stadium,
where cost overruns and questions about the return on the investment
still linger. ideastream’s Mike West takes a look back at the
outcome of other expensive efforts to bring financial life to the region.
Northeast Ohioans love a good game, and they’ve shelled out millions
for their sports facilities. Taxpayers were promised their dollars would
bring crowds and prosperity to downtown Cleveland. But hundreds of millions
dollars later, at least one city leader questions the game plan.
Mike Polensek:
I think the one that most probably symbolizes the greatest mistake
is the Cleveland Browns Stadium. To be built on prime lakefront land
for 8 to 10 events a year and to realize for the majority of days
it sits there empty, no concerts no other venues, no other events
were told that it’s too costly to operate for those other venues.
Mike
Polensek has been on the Cleveland City Council since 1977 and has spent
countless public dollars. He expected better results from the Browns
football stadium, as well as Gateway, which includes Jacobs Field and
Gund Arena, which were also built with tax dollars.
Mike Polensek:
We were also told the 28,000 jobs were going to be created as
the result of that public investment. And we know now that if it was
2,800 jobs created during the course of construction and thereafter
we’re probably lucky.
The
city councilman admits sports has done some good, but looking back,
he would have rather spent the money on improving neighborhoods in an
effort to keep residents from moving away.
Gateway also has its defenders. Joe Marinucci is the executive vice
president of the Downtown Cleveland Partnership. He also spent 5 years
serving and leading the Gateway Board of Directors.
Joe Marinucci:
Sometimes we lose the perspective of time. If you think back,
how many communities have in their recent history had the opportunity
to host the Major League All-Star Game and the NBA All-Star Game in
the same year calendar year. Those are the types of things that unfortunately
people lose perspective of as time moves on.
Other
taxpayer built projects also have come under fire, like the RTA Waterfront
Line, airport expansion and the Rock and Roll Hall of Fame and Museum.
Marinucci thinks they get more knocks than they deserve.
Joe Marinucci:
The Rock and Roll Hall of Fame, some people would question whether
or not the projections were appropriate, or the expectations were
appropriate. But the reality is that facility is visited by everybody
who visits Cleveland, whether it’s the first or second time.
The science museum, another great example at the lakefront of a significant
investment on our part that year in and year out is drawing hundreds
of thousands of people to the lakefront.
On
the other side of downtown, Playhouse Square has fared well as a public
investment. That’s the opinion of its president, Art Falco. Rebuilding
the theater district started with $22 million tax dollars, the rest
was raised privately. Falco says Playhouse Square has directly and indirectly
helped create a luxury hotel, jobs and the rehabilitation of historic
buildings.
Art Falco:
So, for an initial $55 million investment, were returning over 175%
a year. In addition to that, despite the fact that we’re a non-profit
organization we still pay taxes. We pay taxes in payroll, real estate
activity, admission taxes when we rent the theater and that amounts
to over $4 million a year. So it really has been quite a community
success story.
Ned Hill:
Except what we found out is visitors in Cleveland are like little
laser beams. They go home from work, have their dinner at home, and
then come in for the event.
Cleveland
State University Economist Ned Hill. He says it’s been a challenge
to convince downtown visitors to hang around and spend money. Hill also
says if planners would have been more honest in the past, maybe taxpayers
would be more receptive to spending their money on things like a convention
center now. He thinks it’s worth keeping in mind in the future.
Ned Hill:
A much better job has to be done in selling the benefits or documenting
the benefits. And I also think reasonable tempered cases have to be
made rather than overselling these projects. The marketing can get
in the way and if you lose credibility it’s going to hurt your
ability to do things as you move forward.
In Cleveland, Mike West, 90.3.