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News
Do Your Homework Before Doing Your Home Work
Aired June 20, 2000
Summer often signals that it's time to hire strangers
to do home remodeling projects, landscaping and other seasonal jobs. Home
improvement horror stories are not unusual, making the hiring of a contractor
or even a handyman a cause for concern. Before you spend your money the
experts agree you should do your homework. But who can you trust, and
how much is it worth for the information? 90.3's Mike West investigates.
Mike WestOnce you've checked the yellow pages
or circled some ads in the newspaper, it's time to do the investigative
work. One place to start is a company that's paid to share information
on local service providers. "Angie's List" is just that sort of company,
selling memberships to a "sort of" consumer grapevine. For $35 a year
you get to swap notes on how others have been treated by a company. Spokeswoman
Laurel Greszler says the idea isn't a new one; neighbors and friends have
shared such information for decades. But people now have less time to
check around and she says they would rather just pay a fee when they want
to do some checking on things like mechanics, plumbers and contractors.
Greszler says Angie's List has about 7,000 members in Northeast Ohio and
the ten-year old Columbus-based business has grown to serve 10 major metropolitan
areas. She credits having information she says others don't.
Laurel GreszlerWe collect detailed customer
satisfaction reports, so it's not about how long the company has been
in existence and whether or not they're a member of the better business
bureau, but at resident X's house. Did they wipe their feet before they
entered the house, did they clean up after themselves, did they show up
when they said they would, did they give you a written estimate.
MWThe membership fee includes a monthly newsletter
and the company will also "unofficially" help resolve disputes with service
providers if requested. Greszler suggests the Better Business Bureau,
which provides a similar service, is biased because it is funded by the
same members who are the subject of consumer's questions.
LGWe are not trying to replace the Better Business
Bureau, or the services they provide or the attorney general's office.
We are trying to add an additional service, and the difference between
Angie's List and the Better Business Bureau is one which is we are defiantly
on the consumer end of things. The BBB collects reports from consumers,
it is a free service but they service more directly service providers.
MWBut the head of the Cleveland Better Business
Bureau disagrees. David Weiss says his organization doesn't favor businesses
over consumers. While business owner's dues support the BBB, Weiss insists
that every complaint they receive gets a response and the bureau kicks
out members that abuse consumers. He also says the Better Business Bureau
will provide information on non-member businesses as well.
David WeissThere is a misperception that we only
do reports on members of the Better Business Bureau and that's simply
untrue. We have about 3,000 companies that are members of the Better Business
Bureau, but we have about 20,000 reports on our database, and whether
a company is a member of the Better Business Bureau or not they get the
reports that they earn.
MWAt least one way of preventing people from cheating
on consumer lists is allowing them to make only one report every 6 months.
But Weiss insists that any consumer list can be manipulated.
DWI've seen a lot of services, especially online,
where customers are surveyed to determined their experience with a particular
provider, and it would be very easy on the one hand for a very disgruntled
customer to lodge multiple negative complaints or negative information
against the company. It would be just as possible, and I've seen this,
to have overzealous companies have their employees phone in or key in
voluminous positive references for their company. The future of these
services depends on their ability offer credible data.
MWTodd Boyer is a spokesman for the Ohio Attorney
General's Office. He says while no method of protection is perfect, he
suggests asking more than one source for a recommendation, and being on
the lookout for hidden costs.
Todd BoyerConsumers should also be aware that
often times there's a fee involved and there is always a possibility these
kind of services can be manipulated if folks choose to do so. We would
also encourage folks in addition to checking with some of these private
referral companies to double and triple check by also checking with the
local Better Business Bureau and to also check with our consumer protection
section.
MWBoyer says consumer affairs and protecting the
public from con artists and crooked business operators is a big part of
the Attorney General's job. Staff will also conduct background checks
on request. Even with several places to go for information, Boyer says
a lot of people just don't do their homework before making a major purchase.
TBIt does take a significant investment of time
and effort to do a good job of checking the background of a company. And
often times in today's busy schedule, it's difficult to find that time
and find the desire to invest that time. But generally if you are going
to spend a significant amount of money for a good or service, we would
certainly recommend that you take the time because often times it will
pay off more to invest that time at the front end than have to invest
a lot of time at the back end trying to fix a problem once it's already
happened.
MWAngie's List, the Better Business Bureau and
the Attorney General all agree on a few hard and fast rules. Consumers
should conduct background checks on several businesses before you signing
any contract, and get everything in writing before commissioning any job.
In Cleveland, I'm Mike West, 90.3 WCPN® 90.3-FM.
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